The London 2012 Olympics are just around the corner. The eyes of the world will be upon London for a very short time period while they host the best athletes from around the globe. Athletes from every corner of the world will be attending the London Olympics. The excitement is high and audiences everywhere are hoping for show stopping performances by the elite athletes that will be in attendance.
These summer games will focus attention not only the city of London but on the country as a whole. Television cameras and news crews will be everywhere. From Westminster Abbey to Buckingham Palace, the reporters will take their viewers to places that they can only dream of visiting. While the athletes and their achievements will definitely receive the bulk of the media attention there will still be plenty of opportunities for enterprising tourism officials to get their messages across to the international viewing audiences.
For a city hosting these sporting games it truly is a once in a lifetime opportunity to make a great impression on the world. The images that the camera crews capture are the images that are forever indelibly etched in the minds of people from around the world. It makes sense for rowdy protestors to be kept to a minimum and to be kept away from international media coverage. If there are aspects of a city that they do not want attention focused on then it is in their best interest to get rid of those problems prior to the arrival of the media. Once camera crews are on the ground they will begin documenting everything they see. A city that is aware of this onslaught of attention is hopefully prepared to work all of this attention to their benefit rather than harm. It is essential that a great impression is made right from the very beginning.